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	<title>Comments on: Maintaining A Competitive Advantage In Ecommerce Website Design And Development</title>
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	<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/</link>
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		<title>By: Justin &#124; Pixel website design Newcastle</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-16488</link>
		<dc:creator>Justin &#124; Pixel website design Newcastle</dc:creator>
		<pubDate>Mon, 20 Dec 2010 08:50:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-16488</guid>
		<description>Hey mate,
Enjoyed the article.
It&#039;s also worth looking into using the principles of advertising to improve the success of a web site, especially ecommerce web sites. A web site is an advertising &amp; marketing tool after all. Ogilvy&#039;s &#039;Ogilvy on Advertising&#039; is a great timeless read on advertising and many of the techniques in the book can be applied to the web.
Also worth staying up to date with the latest in web design research—such as eye tracking studies &amp; what factors increase opt-in rates and so on. Effective advertising strategy can be built into the site very early from the early design stages. Marketing sherpa, Marketing professors and Usability.gov are just 3 resources you can use to stay up to date with the latest website design research.
Thanks again for a great article.</description>
		<content:encoded><![CDATA[<p>Hey mate,<br />
Enjoyed the article.<br />
It&#8217;s also worth looking into using the principles of advertising to improve the success of a web site, especially ecommerce web sites. A web site is an advertising &amp; marketing tool after all. Ogilvy&#8217;s &#8216;Ogilvy on Advertising&#8217; is a great timeless read on advertising and many of the techniques in the book can be applied to the web.<br />
Also worth staying up to date with the latest in web design research—such as eye tracking studies &amp; what factors increase opt-in rates and so on. Effective advertising strategy can be built into the site very early from the early design stages. Marketing sherpa, Marketing professors and Usability.gov are just 3 resources you can use to stay up to date with the latest website design research.<br />
Thanks again for a great article.</p>
]]></content:encoded>
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	<item>
		<title>By: Eric</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-13531</link>
		<dc:creator>Eric</dc:creator>
		<pubDate>Fri, 26 Nov 2010 15:56:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-13531</guid>
		<description>good point brought out here. I do agree with the Navigability the most. I hate it when I get lost on some ecommerece sites. So that Important.</description>
		<content:encoded><![CDATA[<p>good point brought out here. I do agree with the Navigability the most. I hate it when I get lost on some ecommerece sites. So that Important.</p>
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	<item>
		<title>By: Melanie</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-6428</link>
		<dc:creator>Melanie</dc:creator>
		<pubDate>Wed, 28 Jul 2010 00:58:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-6428</guid>
		<description>Good article and very nice website. If you need a fast reliable and secure ecommerce solution, visit these guys http://www.dotcomcatcher.com. They will get you up and running fast.</description>
		<content:encoded><![CDATA[<p>Good article and very nice website. If you need a fast reliable and secure ecommerce solution, visit these guys <a href="http://www.dotcomcatcher.com" rel="nofollow">http://www.dotcomcatcher.com</a>. They will get you up and running fast.</p>
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	</item>
	<item>
		<title>By: website design</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-1807</link>
		<dc:creator>website design</dc:creator>
		<pubDate>Fri, 18 Dec 2009 16:26:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-1807</guid>
		<description>Google keyword tool provides good suggestions for getting keywords for your website!</description>
		<content:encoded><![CDATA[<p>Google keyword tool provides good suggestions for getting keywords for your website!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: ginnie barnet</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-1806</link>
		<dc:creator>ginnie barnet</dc:creator>
		<pubDate>Mon, 14 Dec 2009 22:58:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-1806</guid>
		<description>Thanks for the great website.   It answered many of my questions about this subject!</description>
		<content:encoded><![CDATA[<p>Thanks for the great website.   It answered many of my questions about this subject!</p>
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	<item>
		<title>By: rajnish</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-1805</link>
		<dc:creator>rajnish</dc:creator>
		<pubDate>Sat, 12 Dec 2009 08:16:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-1805</guid>
		<description>i really enjoyed your important and good  looking website.the article of  this blog is resolves many problems of mine.thanks a lot for this nice article..............</description>
		<content:encoded><![CDATA[<p>i really enjoyed your important and good  looking website.the article of  this blog is resolves many problems of mine.thanks a lot for this nice article&#8230;&#8230;&#8230;&#8230;..</p>
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		<title>By: How to sell online</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-1804</link>
		<dc:creator>How to sell online</dc:creator>
		<pubDate>Fri, 06 Nov 2009 07:11:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-1804</guid>
		<description>Great idea on the registration always try and get the variations, beause someone may want to steal your traffic all hold you up for the domain later, so its a good idea to get the change out of your couch a pay up now rather than later</description>
		<content:encoded><![CDATA[<p>Great idea on the registration always try and get the variations, beause someone may want to steal your traffic all hold you up for the domain later, so its a good idea to get the change out of your couch a pay up now rather than later</p>
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	<item>
		<title>By: Web Design Company</title>
		<link>http://www.webdesignlessons.com/maintaining-a-competitive-advantage-in-ecommerce-website-design-and-development/#comment-1803</link>
		<dc:creator>Web Design Company</dc:creator>
		<pubDate>Sun, 27 Sep 2009 14:54:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.webdesignlessons.com/?p=413#comment-1803</guid>
		<description>I think it is improtant for company websites to consider VPS or dedicated web hosting services especially if they are going to market the website and expect significant traffic to the website. Dedicated servers are not only important and reliable but the cost has rediced significantly in recent years.</description>
		<content:encoded><![CDATA[<p>I think it is improtant for company websites to consider VPS or dedicated web hosting services especially if they are going to market the website and expect significant traffic to the website. Dedicated servers are not only important and reliable but the cost has rediced significantly in recent years.</p>
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